HER RISE ABOVE
Her Rise Above is a Singapore-based nonprofit program established in 2019 by Dimple Sanghi and Sapna K. Malhotra. It aims to empower women from low-income backgrounds by providing essential business skills, enabling them to start or enhance home-based businesses and contribute to their family income. This volunteer-led initiative has successfully mentored over 30 women, helping them overcome significant challenges. The program is supported by KRF Ltd., the philanthropic division of the Kewal Ramani family.
COCO PR ensured that Her Rise Above seamlessly incorporated PR activities. We crafted and disseminated press releases to relevant publications such as CNA Lifestyle and Sassy Mama, effectively generating public awareness. Additionally, as a PR agency, we pitched interview opportunities for coverage in both online and offline media, including publications like The Straits Times.