KOHLER

Founded in 1873 and headquartered in Kohler, Wisconsin, Kohler Co. is one of America’s oldest and largest privately held companies, employing over 40,000 associates worldwide. With more than 50 manufacturing locations, Kohler leads in the design and innovation of kitchen and bath products, luxury cabinetry, lighting, engines, generators, and clean energy solutions. Emphasizing sustainability, Kohler’s “Believing in Better” strategy aims to reduce landfill waste and improve global access to clean water and sanitation.

COCO PR supported Kohler with several key PR initiatives. The agency developed and approved Kohler’s press kit. COCO PR also created a targeted media list for press release distribution. We proposed topline activation ideas for a collaboration with Mandarin Oriental and compiled a list of recycling companies for Kohler’s showerhead trade-in campaign.