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MELANGE

 

Founded by Samia Khan in 2015, Mèlange Singapore has emerged as Southeast Asia’s premier destination for luxury South Asian fashion. The brand spotlights iconic and emerging designers from India, offering top-tier apparel, jewellery, and accessories through its multi-label e-commerce store launched in October 2020, which ships globally. Showcasing labels like Tarun Tahiliani, Manish Malhotra, and Anita Dongre, Mèlange caters to a diverse clientele with a range of contemporary and traditional styles. 

COCO PR caters to various industries, including fashion and luxury. For Mèlange’s Bridal Services, we successfully secured interest from top publications. COCO PR pitched Mèlange’s Mother’s Day activities, attracting Weekender’s attention. We arranged spokesperson interviews for founder Samia Khan with The Peak and Tamil Murasu, facilitating and hosting these sessions, and coordinated an interview with The Business Times featuring Samia Khan.