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Singapore Crawfish emerged from a classroom research project turned entrepreneurial venture by Founder Desmond Chow. Starting in 2018, they pioneered crawfish farming in Singapore, integrating advanced techniques from regional leaders. They’ve developed proprietary hatchery technology and plan ASEAN expansion. With a focus on sustainability, they aim to lead Asia in promoting crawfish as a sustainable protein source.

COCO PR specializes in facilitating successful business launches through expert PR strategies. They developed a press release for KIAP by Singapore Crawfish, securing media coverage and interviews with founder Desmond. COCO PR managed media requests from PORTFOLIO Magazine and The Peak Singapore, arranging a photoshoot and interview with the latter, and finalized a detailed monthly clippings report.