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COCO PR Agency led SACCO’s foray into Southeast Asia, aiming for heightened brand visibility and consumer engagement in key markets such as Singapore, Malaysia, Philippines, and Indonesia. Our strategy focused on establishing SACCO as a premier lifestyle brand through targeted media campaigns and strategic partnerships.

We clinched exclusive interviews for pivotal figures like Alexander Hascher, SACCO’s Founder, amplifying the brand’s narrative across regional media platforms. Our tailored press blasts strategically disseminated key messaging to generate extensive PR mileage and bolster brand recognition.

Additionally, we curated compelling fashion editorials and secured stylist features in prominent publications, fostering a distinct visual identity for SACCO. As a result, SACCO garnered unparalleled media coverage across luxury and lifestyle publications including Glam Lelaki, Kingssleeve, Pillars and WanderLuxe.

Through our concerted efforts, SACCO witnessed heightened traffic on their e-commerce platforms, indicating a successful penetration into new markets and a significant step towards establishing themselves as a household name in the region.

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